Imagine this... Your board president starts a meeting by letting every board member know that you are counting on 100% board participation this year. (She’s off to a good start.) Then she proceeds to hand out a pledge form and asks people to send it in before the next meeting. She then calls for approval of last month’s minutes. That’s … Continue Reading
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Latest Fundraising Advice
How to Raise More Money Through Your Annual Fund
Have you ever been confused when people mention their annual fund, campaign, or appeal? What exactly are they talking about? Your annual fund (or annual campaign) is your 12 month long, multi-pronged effort to raise funds for your annual programmatic and operational needs. Annual campaigns often include traditional appeal letters (close to the … Continue Reading
The Importance of Taking Calculated Risks in Fundraising
Fundraising is not for the faint of heart. It takes courage, persistence, and a willingness to step outside your comfort zone. But more than anything, it requires taking calculated risks—especially when it comes to asking for major gifts. Too often, nonprofit fundraisers and leaders shy away from big asks. They're worried they’ll hear “no” or … Continue Reading