Cultivating your potential major gift donors builds and strengthens your relationship with them. Cultivation is a fundraising art, and today you’re going to learn tips on Cultivating Donors. Assuming you’ve been following the Major Gifts Challenge, you already should have a list of your top prospective donors ready to cultivate. If … [Read more...]
Give Your Board Members a Proper Orientation and Watch Them Soar
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. Last week I discussed board member recruitment. You learned the importance of recruiting board members who understand the role they play in raising funds. Recruiting a strong board is just the beginning. Now it’s … [Read more...]
How to Create a Major Gift Stewardship Plan: Forget About the Money!
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. Before you can even ask for a major gift, you need to focus on gratitude. Donors Don’t Simply Give Money... They save lives... They feed the hungry and house the homeless... They educate children... They help … [Read more...]
Friendraising: How to Raise Major Gifts When You Have No Donors
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. In the last few videos, you’ve learned about creating a donor pipeline and narrowing down your list of donors. But what if you don’t have a database full of donors to start from? No problem. Friendraising to … [Read more...]
Creating a Donor Pipeline: Zero in on Your BEST Major Gift Prospects
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. A list of potential donors, often called a portfolio or even a pipeline, helps you secure Major Gifts. Today you’ll learn how to create a profitable portfolio. In the last Major Gifts Challenge video, you learned … [Read more...]
Creating a Donor Pipeline: Building a List of Major Gift Prospects
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. A first step to achieve success in raising major gifts is identifying who you will ask. The last video discussed defining a major gift. Once defined, it’s clear you don’t need lots of major gift donors -- you can be … [Read more...]
4 Burning Questions About Raising Major Gifts Answered
Earlier this month, Lori Jacobwith at Ignited Fundraising hosted me on a webinar. At the end, there were dozens of questions and we answered as many as time allowed. Unfortunately, we were unable to get to a number of your questions about major gift fundraising, especially those that required more detailed answers. There were four questions … [Read more...]
4 Anti-Procrastination Tactics to Get Back to Raising Major Gifts
Have you ever noticed we tend to work better on deadline? No matter how long we have for a project, most of us wait until the last minute (or close to it) to start. We seem to work better under the pressure of a deadline. Unfortunately, if you’re at a busy organization with lots of impending deadlines, this makes raising major gifts … [Read more...]
Overwhelmed? Here Are 2 Tips to Master Major Gifts
Today, I’m going to attempt to read your mind... You don’t have enough time to raise major gifts. You don’t know how to get started raising major gifts. You don’t have anyone to guide you through the process of raising major gifts week by week, month by month, and year by year – someone who’s always there to answer your questions and … [Read more...]
New Year, New You! Raising Major Gifts RIGHT in the New Year
It’s that time of year when many people start to think about New Year’s resolutions. You ask yourself, “What will I do differently next year?” and, “What changes can I make that will really make a difference?” The New Year is a wonderful opportunity start over. Start fresh. New Year, new you! Looking Back to Move Forward Today we're … [Read more...]
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