We’re right in the midst of the Major Gifts Challenge. If you’re unfamiliar with the Challenge, check out the introductory video here. Every conversation, negotiation and meeting has a close. While I’m not talking about closing a deal, I am talking about closing the ask meeting. Regardless of the donor’s decision, you need to leave the … [Read more...]
Practice and Prepare: A Strategic Pair for Your Ask Meeting Agenda
We’re right in the middle of the Major Gifts Challenge. If you’re unfamiliar with the Challenge, check out the introductory video here. In the last video, you learned how to determine an ask amount. Once you’ve determined that amount, you want to ask for it with confidence. There’s an old adage that teaches you the basics -- “practice … [Read more...]
How to Determine an Exact Ask Amount for Each of Your Major Gift Donors
We’re right in the midst of the Major Gifts Challenge. To start from the beginning, check out the introductory video here! That’s perfect. Hearing that brings a smile to your face. Determining an appropriate ask amount can be one of the most daunting tasks of the major gift process. Nevertheless, you’ll need to determine an … [Read more...]
An Airtight, Bullet-Proof Way to Overcome Your Fear of Asking
We’re right in the midst of the Major Gifts Challenge. If you’re unfamiliar with the Challenge, check out the introductory video here! Religion and politics may be traditional taboos for conversation, but let’s be honest, asking for money is, for most, the hardest conversation. You have your list of best prospective donors. You’ve … [Read more...]
How to Pivot with Difficult Donors: Interview with Anne Melvin
In this post, I speak with Anne Melvin, Director of Training at Harvard’s Central Fundraising Office. This video is sponsored by Bloomerang. Help yourself to free fundraising resources including educational webinars, assessments and downloadables. Interview Highlights Watch the full interview above or read the highlights … [Read more...]
A Simple Month-by-Month Cultivation Plan for Major Gift Donors
Cultivating your potential major gift donors builds and strengthens your relationship with them. Cultivation is a fundraising art, and today you’re going to learn tips on Cultivating Donors. Assuming you’ve been following the Major Gifts Challenge, you already should have a list of your top prospective donors ready to cultivate. If … [Read more...]
Give Your Board Members a Proper Orientation and Watch Them Soar
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. Last week I discussed board member recruitment. You learned the importance of recruiting board members who understand the role they play in raising funds. Recruiting a strong board is just the beginning. Now it’s … [Read more...]
How to Create a Major Gift Stewardship Plan: Forget About the Money!
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. Before you can even ask for a major gift, you need to focus on gratitude. Donors Don’t Simply Give Money... They save lives... They feed the hungry and house the homeless... They educate children... They help … [Read more...]
Friendraising: How to Raise Major Gifts When You Have No Donors
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. In the last few videos, you’ve learned about creating a donor pipeline and narrowing down your list of donors. But what if you don’t have a database full of donors to start from? No problem. Friendraising to … [Read more...]
Creating a Donor Pipeline: Zero in on Your BEST Major Gift Prospects
Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here. A list of potential donors, often called a portfolio or even a pipeline, helps you secure Major Gifts. Today you’ll learn how to create a profitable portfolio. In the last Major Gifts Challenge video, you learned … [Read more...]
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