The Book that Changed My Professional Life Like No Other

Can you point to ONE thing (a book, a person, a workshop, etc.) that made you better at your job, or even a better person?

Although there are many wonderful fundraising books available these days, my all time favorite book, one that changed the way I work, is The Success Principles by Jack Canfield.

NOTE:  I’m not receiving any money for promoting this book. It just had such a profound impact on my career that I wanted to share it with you.

I originally wrote this post nearly 15 years ago, and while I’ve read many, many business books since then, the wisdom I learned from this book still holds true today.

Lessons Learned from ‘The Success Principles’

If nothing else, The Success Principles has taught me how to:

• Set goals
• Make to-do lists
• Stay motivated
• Be positive

I had been taught these skills many times before, but they never stuck until reading Jack’s book. Although it’s long, it’s a page turner and I couldn’t put it down. I’m not normally a highlighter, but my copy of The Success Principles is underlined, circled, and dog-eared.

Becoming a More Successful Fundraiser

If you’re looking to be more successful in anything you do, including major gift fundraising, I highly recommend Jack’s book. For example, page 13 says:

Learn to replace complaining with making requests and taking action.

I know many development directors who complain about the economy, their boss, the budget, etc. But instead of complaining about things you can’t control, you can take action! For instance, make a firm commitment to get out of your office and start asking donors for gifts.

Is Fundraising Even the Best Career for You?

This book may also help you determine if fundraising is the right career for you. Yes, it’s a self-help book — but it’s so much more. It talks about time management, finding a great mentor, as well as provides great new ways to interact with your boss and donors.

The Importance of Gratitude and Appreciation

Gratitude and appreciation is another important theme throughout the book. I find many development directors have become jaded and resentful of donors when they’re not giving as generously as we think they could be. That attitude comes through to the donor and has an impact on their giving.

Try to be grateful and appreciative of every donor and gift — no matter how big or small.

More Incredible Books You Must Read to Believe

Personally, I love to read. I wanted to share this great find with you (again). Especially after reflecting upon my career and successes since I initially shared this post over a decade ago.

To learn more about Jack Canfield and The Success Principles, visit his website or get the book on Amazon.

Also, if you’re looking for a good book to help you improve your overall fundraising, my book, Major Gift Fundraising for Small Shops, could be just what you’re looking for.

Lastly, here’s a post on some of my all time favorite books for fundraisers.

And I’ll add another excellent book to that list — How to Train Your Board and Everyone Else to Raise Money by Andrea Kihlstedt and Andy Robinson.

What’s Your ONE Thing?

What one thing (a book, person, workshop, seminar, etc.) has inspired you more than any other to excel in your life or your career?

Please let everyone know in the comments.