Fundraising can be full of frustration and disappointment. This is especially true when a donor doesn’t respond the way you'd hoped they would. There is a Bright Side to "No" However, there is a bright side to no. When you get a string of no’s, it could be a sign that you're being brave. And if you’re not getting any no’s, it’s definitely … [Read more...]
Just Say No to ‘Thank-a-Thons’ and Other Harmful Gratitude Practices
Imagine you donate to a charity for the first time. You receive a generic tax receipt and then, eight months later out of the blue, you receive a thank you call for a donation you barely remember making. Do you feel warm and fuzzy or in any way endeared toward that organization? I know a lot of nonprofit leaders are hard at work right now … [Read more...]
How to Earn an A+ on Your Donor Report Cards
If your donors were grading your fundraising efforts and their experience with your nonprofit, what sort of grade would they give you? (Hint: It’s not all about getting straight A’s, but it’s about doing the best you can. For more on this, see the end of this post.) 6 Areas to Earn an A+ on Your Donor Report Cards Simply pushing … [Read more...]
How to Tame the Scariest Part of Fundraising – The Ask
Asking for gifts can be scary. Especially if you’ve never done it before. There are many reasons fundraising is frightening. I can think of five right off the top of my head: Fear of rejection Fear of the unknown Fear of messing up the ask Fear of offending the donor Fear of saying something stupid If you’ve never asked for a … [Read more...]
8 Savvy Ways to Raise More Money in ANY Economy
Fall fundraising season is heating up. It’s normally the time nonprofits raise more than the rest of the year combined. But as the markets falter and uncertainty creeps in, you and your donors may be facing increasing anxiety about the economy. Relax -- you've got this. 8 Ways to Raise Money in ANY Enconomy If you're worried about the … [Read more...]
7 Things You Learned in Kindergarten that Apply to Fundraising
Robert Fulghum’s bestselling book, All I really Need to Know I Learned in Kindergarten, is close to 40 years old and is still as relevant as it was when it was written. Many of the credos below, which I’ve taken directly from Fulghum’s book, can be applied to fundraising. As the fall fundraising season gears into full swing, I thought it … [Read more...]
How to Create a Development Plan that Catapults Your Fundraising
I often remind people of the definition of insanity -- doing the same thing over and over and expecting a different result. What are you going to do differently down the road to try to raise more money for your cause? You must have a development plan for your nonprofit. And if you already have one, you should take the time to reevaluate and … [Read more...]
5 Times I Was Wrong About My Approach to Fundraising
The first decade of my fundraising career, I made many mistakes. Of course, mistakes aren’t necessarily bad if you take the opportunity to learn from them. Fortunately, I’m older and wiser now, and I hope you can learn from my own missteps. After 25 years of fundraising, I’ve learned a lot and am happy to pass along these tidbits to you. … [Read more...]
How Nonprofit Executive Directors Should Support their Development Director
Occasionally I like to share different perspectives on my blog. For this post, I connected with Canadian colleague Larissa Stoddart, Founder and CEO of Growth & Co., for her insights on effective nonprofit leadership. Executive Director and Development Director: A Critical Relationship AE: Larissa, let’s start with a relatively easy topic. … [Read more...]
Fundraising is Not Always Fun: 7 Strategies to Help You Cope
You don’t need me to tell you that fundraising isn’t always fun. Sadly, many fundraisers are miserable at work. I hope you’re not one of the miserable ones, but I imagine your days aren’t constantly filled with joy either. I know fundraising can be a drag, which is why I’ve written several posts over the years about putting the fun back in … [Read more...]
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