![The 9 Most Important Issues Facing Fundraisers Today [2023]](https://www.amyeisenstein.com/wpsys/wp-content/uploads/2023/01/9-most-important-fundraising-issues-2023-150x150.jpg)
As a nonprofit fundraiser, it can be challenging to navigate the ever-evolving landscape of fundraising and donor engagement. Not to mention the exponential growth in technology and rapid developments in data management. Add to that the fact that most development shops are under-resourced and understaffed, and you don’t exactly have a … [Read more...]
3 Reasons Setting Goals Will Help You Raise Major Gifts
Major gift fundraising is a crucial component of any nonprofit organization's revenue stream, and setting goals is a vital part of ensuring the success of a major gift fundraising effort. If you are like many other fundraisers, you may have general fundraising goals, but are less likely to have major gift goals specifically. Having … [Read more...]
Stop Fundraising and Start Thinking Like a For-Profit Business
How often do you take a step back from your organization and look at the bigger picture? If you do, I'm guessing you'll discover there are lessons nonprofit organizations can learn from for-profit businesses. I’d like you to try a little thought exercise... Stop fundraising -- just for an hour or two. Take a little time to think about … [Read more...]
Fundraising New Year’s Resolutions – Realistic or Ridiculous?
Like most people, I’m not the best at keeping resolutions -- and yet, I always make them. Why do we torture ourselves if we fail at keeping resolutions year after year? It’s because we believe we can do better, holding out hope. And with the right formula, we can succeed. From Fundraising Resolutions to Goals You might do better to … [Read more...]
Major Gift Fundraising: Reflections, Observations, and Predictions for 2023
While trying to decide what to write for my final post of the year, I looked back over some of my older posts for inspiration. I cherry-picked a collection of nuggets that I hope will be inspirational and motivational. Everyone Should Have a BHAG, Including You! I began the year with a post about creating a BHAG, a Big Hairy Audacious Goal … [Read more...]
Fundraising Boot Camp: The Most Effective Way to Raise Money, Fast
What does the image of boot camp evoke for you? Exercise, sweating, military training, intensity? Probably all the above. According to a quick Google search: A boot camp workout is basically a type of high-intensity interval training (HIIT) -- bursts of intense activity alternated with intervals of lighter activity. For … [Read more...]
How to Deal with Disappointment When Raising Major Gifts
Fundraising can be full of frustration and disappointment. This is especially true when a donor doesn’t respond the way you'd hoped they would. There is a Bright Side to "No" However, there is a bright side to no. When you get a string of no’s, it could be a sign that you're being brave. And if you’re not getting any no’s, it’s definitely … [Read more...]
Just Say No to ‘Thank-a-Thons’ and Other Harmful Gratitude Practices
Imagine you donate to a charity for the first time. You receive a generic tax receipt and then, eight months later out of the blue, you receive a thank you call for a donation you barely remember making. Do you feel warm and fuzzy or in any way endeared toward that organization? I know a lot of nonprofit leaders are hard at work right now … [Read more...]
How to Earn an A+ on Your Donor Report Cards
If your donors were grading your fundraising efforts and their experience with your nonprofit, what sort of grade would they give you? (Hint: It’s not all about getting straight A’s, but it’s about doing the best you can. For more on this, see the end of this post.) 6 Areas to Earn an A+ on Your Donor Report Cards Simply pushing … [Read more...]
How to Tame the Scariest Part of Fundraising – The Ask
Asking for gifts can be scary. Especially if you’ve never done it before. There are many reasons fundraising is frightening. I can think of five right off the top of my head: Fear of rejection Fear of the unknown Fear of messing up the ask Fear of offending the donor Fear of saying something stupid If you’ve never asked for a … [Read more...]
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