Wouldn’t it be great if your board members were enthusiastic, passionate, and committed to fundraising for your organization? While the organizations I work with see significant movement of board members toward this ideal, many organizations don't take the time or resources to train board members properly. If this is the reality at your … [Read more...]
Scared to Ask? Getting Started with Face-to-Face Fundraising
Are you scared to ask? If so, you’re not alone. As a nonprofit consultant, I spend a large part of my time teaching volunteers and nonprofit professionals how to ask, as well as how to overcome their fear of fundraising. Scared to Ask: Getting Started with Face-to-Face Fundraising is the topic for my session at the upcoming International AFP … [Read more...]
A New Resource for Donor-Centered Planned Giving
As a consultant, I try to stress the importance of having a planned giving program to all of my clients, regardless of the size or capacity of the nonprofit I’m working with. However, other priorities often get moved to the top of the list and planned giving gets moved to the back burner. But it doesn't have to... Looking at Planned Giving … [Read more...]
Creating a 60 Day Fundraising Plan: Days 31-60
To get your year off to a strong start, I've prepared a 60 Day Fundraising Plan to ensure your fundraising efforts are successful. Having a fundraising plan in place is critical to your success. Missed the first two posts in this series? Go back and check them out: Creating a 60 Day Fundraising Plan: Days 1-15 Creating a 60 Day Fundraising … [Read more...]
Creating a 60 Day Fundraising Plan: Days 16-30
Missed days 1 through 15? Check it out here: Creating a 60 Day Fundraising Plan: Days 1-15 Creating a Fundraising Plan: Days 1-15 (Recap) By now you should have identified your best donors, including your largest and your most loyal donors. Using those lists, your next step was to create a combined list of your top prospective donors … [Read more...]
Creating a 60 Day Fundraising Plan: Days 1-15
A friend and colleague, who happens to be the new executive director of a nonprofit that's in financial trouble, called me and asked me to help him develop an "emergency" 60 day fundraising plan. The board hired him, in part, because the organization is in trouble and he’s going to try to turn things around. Hopefully you're not in as dire … [Read more...]
Why You Should Set Fundraising Goals for the New Year
With the end of the year so rapidly approaching, it's the perfect time to think about your accomplishments as well as the things you wish you had done differently this past year. In order to be more successful in the new year than we were in the previous year, it's essential to reflect on what worked and what didn't work. But the most … [Read more...]
Look what YOU did! 5 Ways to Thank Your Donors
"Look what YOU did!" This was the subject line of an email I recently received. Was it good? Bad? Suddenly, I felt like a kid being called to the principal’s office. Was I in trouble? What had I done? Of course, it didn’t take long for curiosity to get the best of me and I immediately opened the email. In big, bold letters, the … [Read more...]
Are Your Donors Superheros or Cash Machines?
Have you ever heard Tom Ahearn speak on donor communications? He spoke last week at the AFP-NJ Conference and many of his points were perfectly timed for your year-end fundraising efforts. The Key Motivator for Giving is NOT the Needs of Your Organization This maybe surprising to many of you, but you must be able to convey the opportunity for … [Read more...]
4 Rock-Solid Ways to Raise More Year-End Money
As the end of the year approaches, I’ve been thinking a lot about year-end giving and how to help my clients and readers (you) raise even more money this year. I went back and reviewed my posts from last year on the subject (listed at the bottom of this post — some great reading, by the way) and thought of a few additions. 4 Ways to … [Read more...]
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